A home page for your small game studio

When the Steam page is not enough

A Steam page is about one game. A studio has several: the game you are making, the one that came out two years ago, the jam games that started it all, maybe a console port. Players, press and publishers who look you up want all of it in one place, along with a way to reach you.

There is also less room on the store for that than there used to be. In 2024 Valve said it would remove links embedded in Steam store pages, as How To Market A Game reported, which makes "if you liked this, see our other games" harder to say on Steam itself. A page you control is where that cross-promotion can live, and it is the one link that fits in every social bio.

Every game, with the right button

Each game is a project on your page with its key art or a screenshot, a one-line pitch, tags like Godot, Roguelike or Co-op, and a status made for games: Coming soon while the store page collects wishlists, Early access, Active once it is out, and Discontinued for the experiments you have moved on from.

Each game's page has buttons for Steam, itch.io, the Epic Games Store, Nintendo eShop, PlayStation Store, Xbox, Kickstarter and your Discord server, each with its own icon. Until a game is released its Steam button reads Wishlist on Steam, because a wishlist is what you want from that click: Valve emails or notifies everyone who wishlisted a game when it launches. Links at the top of your page work the same way: paste a Steam, itch.io or Discord address and it gets the right icon and a sensible title.

A press page without a separate site

Every game opens its own project page: the description, up to twelve screenshots with captions, the trailer (YouTube loads only when someone presses play), highlights for awards and press quotes, the release timeline and the engine and tools you used. That covers most of what a journalist opens a presskit for.

What it does not do is host a zip of logos and full-resolution art. Put those in a shared folder and link it from the page as "Press assets". We wrote up what an indie game presskit should include, with the presskit() layout and a checklist, if you are putting one together.

Your studio's name, your studio's domain

The name at the top is whatever you call yourselves, a person or a studio. The Studio template keeps your name, avatar and links in a column beside the games on large screens, and Spotlight gives the next release the stage. On Pro, the page can live on your own domain, such as yourstudio.com or games.yourstudio.com, with SSL handled. See custom domains.

A page has one login, not seats for the whole team. For launch day, turn on the email signup box with double opt-in, so the people who care hear about the release from you. If you are running a crowdfunding campaign first, see the page for Kickstarter creators; if your studio also does client work outside games, see small studios.

What it costs

Free covers five games, three templates and seven days of stats, enough to see whether your last post sent anyone to the wishlist button. Pro is $20 a year for unlimited projects, all nine templates, a custom domain, a contact form that keeps your address private and a year of stats. See pricing.

Steam, console and itch.io sales cannot be verified on makerhandle. Merch or a supporter tier sold through Shopify or Stripe can be. Solo developers may prefer the page for game developers, and jam regulars the game jam portfolio.