# Your Link in Bio for a Product Hunt Launch

> Launch day sends curious people to your profile. How to set up your link in bio before a Product Hunt launch so you keep more of them.

By Dane Dolph. Published 2026-10-08 on the makerhandle blog. Tags: Launching, Guides.

Most Product Hunt launch checklists cover the listing: tagline, gallery, first comment. They skip the place many visitors end up next: **your profile**, and the link in it. On launch day, people who like your product click through to see who made it. That click is an opportunity most makers waste.

## Where launch day visitors go

A typical path: someone sees your product, likes it, opens your maker profile, then taps the website link on your X or Product Hunt profile. If that link goes to the product they just saw, they have nowhere new to go.

A better destination shows the launched product first, then everything else you make, then a way to follow along.

## The day before

1. **Update your link in bio.** Put the launched product first and make it stand out. On makerhandle, mark it **large** or switch to the **Spotlight** template, which puts one project on stage like a launch page. See [Spotlight](https://makerhandle.com/features/spotlight-template).
2. **Write a one-line description** for every project. Visitors scan.
3. **Set honest statuses.** Your launch is **Active**. The next thing is **Building**.
4. **Turn on email capture.** Most visitors will not buy today. A subscribe box lets them hear about the next launch. See [email subscribers](https://makerhandle.com/features/email-subscribers).
5. **Tag your links.** Use UTM parameters on the link in each profile, like `?utm_source=producthunt&utm_medium=profile`. See [UTM tracking](https://makerhandle.com/blog/track-link-in-bio-clicks-utm).
6. **Add proof if you have it.** If the product already earns through Stripe, verified MRR on your page is a strong signal on launch day.

## On the day

- Keep the **realtime** view of your analytics open. It is encouraging, and it shows you which posts are working as they happen.
- Watch **sources**. If a newsletter or a Hacker News thread picks you up, you will see it.
- Do not redesign your page mid-launch. Fix typos, nothing more.

## The week after

- Compare launch week with the previous period. Which sources sent visitors who **clicked** a project or **subscribed**, not just visited?
- Switch from Spotlight back to your usual template if you like. Content carries over.
- Send your new subscribers a short thank-you within a week, while they remember you.
- Update the product's status and description with what you learned.

## The short version

Launch day traffic is short, and the people who click through to your profile are your warmest visitors. Make sure the link they find shows everything you make, captures their email and tells you where they came from. makerhandle is free for five projects and set up in two minutes. See [makerhandle for Product Hunt launchers](https://makerhandle.com/for/product-hunt-launchers).

makerhandle is not affiliated with Product Hunt.

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Source: https://makerhandle.com/blog/product-hunt-launch-link-in-bio
makerhandle: makerhandle is a link in bio for makers and founders: every project with its status and revenue verified from Stripe, Paddle and more.